Our values

At RCL, we have an unwavering commitment to living our values. They guide our actions and our decisions every day.


    Respect is the cornerstone of our culture. We act responsibly towards our employees, customers, shareholders and business partners. We value differences, act with compassion and care for our community and the environment.


    In our business and in our relationships we are guided by honesty and fairness. We believe that these principles must never be compromised, and that is the only way to conduct our business.


    We are a performance-driven organization, constantly developing and investing in our Company and our people. We sustain profitable growth through innovation, continuous learning and the development of talent.


    We are passionate about what we do. We have an unwavering determination to exceed our goals through dedication, loyalty and teamwork.

Our values come to life every day:

We collaborate within and across teams to leverage the great strengths and talents RCL possesses.


RCL is one of the top Canadian retailers in many ways and definitely my employer of choice. The corporate values are inspiring, as the company is committed to employee development and to doing business the right way.